Turn Sales Rejections into Wins: Response Letter Examples & Templates
Letter #1: Still Considering Your Options? We're Here to Help.
Thank you for taking the time to explore our [product/service]. We understand that choosing the right solution can be challenging. If you have any questions or would like to discuss your specific needs in more detail, please don't hesitate to reach out. We're happy to provide additional information or a personalized consultation to help you make an informed decision.
Letter #2: Exclusive Offer: Limited-Time Discount on [Product/Service]
We appreciate your interest in [product/service]. As a thank you for considering us, we're offering an exclusive discount for a limited time. Contact us today to learn more about this special offer and how our [product/service] can benefit you.
Letter #3: Let Us Help You Achieve Your [Goal]
We understand that you're looking to achieve [Goal]. Our [product/service] is designed to help you reach your objectives efficiently and effectively. We invite you to schedule a free consultation with one of our experts to discuss how we can tailor a solution to meet your specific needs.
Letter #4: Explore Our [Product/Service] Range and Find the Perfect Fit
We offer a wide range of [product/service] options to suit various needs and budgets. Whether you're looking for a basic package or a comprehensive solution, we have something for you. Please visit our website or contact us for a free consultation to explore our offerings and find the perfect fit for your requirements.
Letter #5: Don't Miss Out on [Upcoming Event/Promotion]
Thank you for your interest in our [product/service]. We're excited to announce our upcoming [Event/Promotion], where you'll have the opportunity to [Benefits of Event/Promotion]. We hope you'll join us and see firsthand why our [product/service] is the right choice for you.
Letter #6: Refer a Friend and Earn Rewards
We appreciate your consideration of our [product/service]. If you know someone who could also benefit from our offerings, please refer them to us. We offer a generous referral program, and both you and your friend will receive rewards for your participation. Contact us for more details.
Letter #7: Your Path to Wellness Starts Here
We understand your concerns about committing to a spa membership. Our flexible month-to-month contract with a locked-in introductory price allows you to experience our amenities without long-term obligations. Start your wellness journey today with our risk-free trial. Call [phone number] to learn more.
Letter #8: Invest in Quality and Long-Term Savings
Thank you for considering our commercial washers and dryers. While we understand your current decision, we believe our superior quality, financing options, and excellent service provide unmatched value. We hope you'll reconsider and choose our reliable and efficient machines for your business needs.
Letter #9: Discover the Value of Comprehensive Insurance Coverage
Our insurance quote may appear higher initially, but it offers a full year of coverage, unlike most competitors. We encourage you to compare the value and benefits of our comprehensive protection against others. Take advantage of this opportunity and call us at [phone number] within the next ten days to secure your coverage.
Letter #10: Quality and Longevity: The True Measure of Value
Thank you for your feedback. While we understand your decision to go with a cheaper alternative, we urge you to consider the long-term benefits of our product. Our focus on design, testing, and quality materials translates to lower maintenance and repair costs, making our product a more cost-effective choice in the long run. We're available to answer any further questions you may have.
Letter #11: Addressing Your Concerns
We appreciate your feedback and understand your hesitation regarding [specific concern mentioned by the prospect]. We want to assure you that [address the concern and provide reassurance or alternative solutions]. We believe our [product/service] can still offer significant value to you. Please don't hesitate to reach out if you have any further questions or would like to discuss this further.
Letter #12: Leaving the Door Open
While we respect your decision, we hope you'll keep us in mind for future needs. We're constantly evolving and improving our offerings, and we believe we can provide a solution that perfectly aligns with your requirements in the future. Please feel free to contact us anytime if your circumstances change or if you have any questions.
Letter #13: Appreciating Your Time and Consideration
Thank you again for considering [Your Company Name]. We value your time and the opportunity to present our [product/service]. We wish you all the best in your search for the right solution. If you have any further questions or if we can be of assistance in the future, please don't hesitate to reach out.
Expert Tips
- Express Gratitude: Thank the prospect for their time and consideration, even if they declined your offer.
- Reiterate Value: Remind them of the key benefits and unique selling points of your product or service.
- Address Concerns: Acknowledge and address any specific objections or concerns they raised.
- Offer Additional Information: Provide further resources or testimonials to support your case.
- Extend an Invitation: Leave the door open for future communication or a follow-up call.
Write Unique and Personalized Letters: A Step-by-Step Guide
Follow these simple steps to write your own sales letter effectively:
Sample Sentences
- I understand your reluctance to do business with us because of the rude comments a former employee made to you some time ago, but let me assure you that we have released that employee. We value your patronage and hope to continue to serve you.
- It appears that our former policies did not consider some individual needs, so I am happy to inform you of our new, more flexible credit account terms.
- Although you already carry some dairy products in your store, I am sure you would benefit from adding Doe products. We can give you a wider variety of cheeses and yogurts at competitive prices.
- We realize that our package prices are a little higher than our competition's, but our packages contain more servings. If you review the enclosed materials, you will see that our package will actually save you money.
- I was sorry to hear you turned down our introductory offer because you feared that low price meant low quality. Let me assure you that this is not the case. We are offering heaters at this price because we were able to buy large quantities. Each heater carries a full five-year warranty, the best available.
Key Phrases
- am sure you would benefit from
- applaud your caution
- carry a full warranty
- concerns about quality
- happy to inform you of
- have reservations about
- have taken steps to
- hope to serve you well
- let me assure you
- offer a wide variety of
- our new policy on
- prices are a little higher
- save in the end
- save in the long run
- the concerns you expressed
- understand your reluctance
- value your patronage
- was sorry to hear
- were disappointed in the past
- will actually save you money
- your very valid concerns
Sample Sentences
- Please give us an opportunity to give you the best service possible.
- We care about small businesses like yours. Please allow us to help you succeed.
- I will call you next week to discuss the new policies that could mean more efficient business for you.
- We hope you will come for lunch and meet our new management staff next Thursday at 1:00 p.m. at the Doe Inn.
- I invite you to make this cost comparison to see how we can save you money on your next order.
- I am eager to learn why you declined our services so quickly. Please help me understand if there was a specific problem so we can correct it and serve you and all our customers better.
- After our meeting last Friday, I understood that you were pleased with our presentation and interested in making an investment. What happened between Friday evening and Monday morning to change your mind? I will appreciate your candid comments so we can improve our service.
Key Phrases
- allow us to help you
- am eager to learn
- appreciate your candid comments
- can save you money
- give us the opportunity to
- help us to serve all our customers better
- hope that you will
- invite you to
- is there a specific problem
- know you will enjoy our
- make a cost comparison
- on your next order
- please help me to understand
- take pride in our
- the best service possible
- why you declined our
- without sacrificing quality
- would appreciate having the opportunity
- would like to know
- would be grateful if
Sample Sentences
- Whether you decide to purchase from us or not, I would appreciate your valuable feedback.
- We hope that with clarifying information you will reconsider your decision.
- We value your business and hope to resume our pleasant relationship soon. Please fill out the enclosed order form and return it for a 15% discount on your next order.
- Please send us your response in the envelope provided.
- I will welcome your reply.
- I will be happy to explain the new policies in detail. I will call your secretary for an appointment.
Key Phrases
- appreciate your feedback
- discount on your next
- discuss the situation
- enclosed questionnaire
- explain the new policy
- hope to resume our
- hope you will reconsider
- hope to discuss with you
- in the envelope provide
- jot down your comments
- our pleasant business relationship
- remarks would be very valuable
- schedule an appointment
- to arrange to meet with
- valued your business
- welcome your reply
- whether or not you choose to
- will appreciate your
- will call you next
- will be happy to
- would like to
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