Harness the Power of Referrals with Compelling Sales Letters: 12+ Examples & Templates
Letter #1: Your Trusted Partner for [Type of Service] Services
Your colleague, [Customer Name], a valued client of ours, recommended we reach out to you regarding your need for [Type of Service] services. We're confident that our state-of-the-art services, exceptional customer support, and competitive rates can address your specific requirements. To learn more, please review our enclosed brochure and don't hesitate to contact me directly to discuss how we can best serve you.
Letter #2: [Referral Name] Recommends [Your Product/Service] for [Their Need]
[Referral Name] was so impressed with how our [Your Product/Service] solved [Their Need] that they suggested you might benefit too. We understand that [Customer's Pain Point], and our [Your Product/Service] is designed specifically to address that. Would you be interested in learning more about how we can help?
Letter #3: Transform Your Home with [Your Product/Service], as Recommended by [Referral Name]
Your friend [Referral Name] recently transformed their home with our [Your Product/Service], and they believe you could achieve similar results. We specialize in [Your Specialty], and our customized solutions cater to your unique needs and preferences. Contact us today for a free consultation and discover the possibilities.
Letter #4: [Referral Name] Recommends [Your Company Name] for [Your Area of Expertise]
[Referral Name] was thoroughly impressed with our expertise in [Your Area of Expertise] and suggested we connect with you. We've been serving [Your Target Audience] for [Number] years, consistently delivering outstanding results. Let us show you how we can help you achieve your goals.
Letter #5: Achieve [Desired Outcome] with [Your Product/Service], as [Referral Name] Did
[Referral Name] achieved remarkable success with our [Your Product/Service] and recommended you explore our solutions. We understand your desire for [Desired Outcome], and our proven track record demonstrates our ability to deliver results. Contact us today to schedule a personalized consultation.
Letter #6: Partner with [Your Company Name] for [Your Unique Value Proposition], Recommended by [Referral Name]
[Referral Name], a satisfied client, encouraged us to reach out to you. We offer [Your Unique Value Proposition] that has helped countless businesses like yours thrive. Our team is dedicated to providing exceptional service and exceeding your expectations. Let's discuss how we can partner to achieve your objectives.
Letter #7: Keep Your New Carpets Looking Their Best
Congratulations on your new home! Your friend, [Friend Name], recently purchased a vacuum from us and raved about how well it maintains her carpets. Our vacuums are used in top hotels and boast superior suction power, a five-year warranty, and specialized tools for hard-to-reach areas. Call [phone number] to schedule a demonstration of our latest model and discover the difference a quality vacuum can make.
Letter #8: Expert Tax Advice for Your Corporation
Your colleague, [Colleague Name], suggested I contact you regarding your corporate tax needs. As a tax attorney with over ten years of experience in the [Your Location] area, I've helped numerous corporations achieve substantial tax savings. My enclosed brochure outlines my services in detail. I'd welcome the opportunity to discuss how I can help your corporation maximize its financial potential.
Letter #9: Curated Family Videos Tailored to Your Values
[Referral Name] mentioned you're seeking quality family videos that align with your values. [Your Company Name] offers a unique solution! For a small fee, receive our annual catalog with monthly updates and reviews. Every video you choose comes on approval, so you only pay for what you love. Join satisfied customers like [Referral Name] and build a meaningful video collection.
Letter #10: Keep Your Pool Sparkling Clean
Congratulations on your new swimming pool! Your neighbors, [Neighbor Names], trust our pool and spa cleaning service to maintain their pristine condition. Our professional service includes chemical management, testing, and vacuuming at a price comparable to DIY costs. I'll be in your neighborhood next week and would be happy to stop by to answer any questions or sign you up for our services.
Letter #11: A Personal Recommendation from [Referral Name]
[Referral Name] suggested I reach out to you to introduce our [Product/Service Name]. They were thrilled with the results they achieved and thought you might also benefit. Our [Product/Service Name] is designed to [key benefits/solutions], and we're confident it can make a significant difference for you as well. Please feel free to reach out if you'd like to learn more.
Letter #12: Exclusive Offer for [Referral Name]'s Network
As a valued connection of [Referral Name], we're extending an exclusive offer to you. Experience the benefits of [Your Product/Service] firsthand with a [discount/special offer]. [Referral Name] found tremendous value in our [key features/benefits], and we're certain you will too. This limited-time offer is our way of thanking [Referral Name] for their trust and welcoming you to our community.
Letter #13: [Referral Name] Invited You to Discover [Your Company Name]
[Referral Name] raved about their positive experience with [Your Company Name] and thought you might be interested in our [Product/Service Name]. We pride ourselves on delivering [Your Unique Value Proposition] and building lasting relationships with our clients. We invite you to explore our offerings and see how we can help you achieve your goals.
Expert Tips
- Name the Referral: Start by mentioning the person who referred you and their positive experience.
- Establish Credibility: Briefly explain your relationship with the referrer to build trust.
- Personalize the Message: Tailor your letter to the recipient's specific needs and interests.
- Highlight Benefits: Focus on how your product or service can solve the recipient's problems or improve their life, using the referral's experience as an example.
- Clear Call to Action: Tell the recipient exactly what to do next (e.g., call, visit website, schedule a consultation).
Write Unique and Personalized Letters: A Step-by-Step Guide
Follow these simple steps to write your own sales letter effectively:
Sample Sentences
- Our mutual acquaintance, John Doe, said that he thought you might be interested in discussing my theories of early childhood education in the home.
- I met with John Doe a few days ago to discuss some of his future marketing plans, and he mentioned that you are also searching for a non-staff marketing team.
- John Doe recently informed me that you are currently shopping for a new home. Some beautiful homes have just been offered for sale, and I can certainly help you get what you want.
- John Doe, our mutual friend, indicated that you plan to hold a leadership seminar for your management staff next November. I believe I can assist you.
- As John told you, I am concerned about the success of your small business and would like to offer my financial counsel. I'm sure that with the right financial advice, your business can grow and become more prosperous year after year.
- Have you ever wanted to give your home an extra touch of beauty and sophistication, but thought that it would be too expensive to do so? Your friend Jane Doe used to think so too, but not any more! I have just finished some work for her, and she suggested that I call you.
Key Phrases
- am glad I had the opportunity to get to know you better
- believe I can greatly assist you
- business can grow and become more prosperous year after year
- can certainly help you get what you want
- indicated that you were looking for someone to
- indicated that you plan to hold a
- indicated you have had your share of battles with
- mentioned that you are also searching for
- met with John Doe a few days ago
- our mutual acquaintance
- recently informed me that you are shopping for
- said that he thought you might be interested in
- said you would enjoy hearing how
- since you have been unavailable
- so pleased with the savings I was able to offer
- suggested that we had something in common
- suggested that I call you
- thanks for making the time available
- will make some assumptions
- would like to offer my financial counsel
- would like to offer our line of
Sample Sentences
- The Doe Corporation wants your home educational experience to succeed. We have a complete line of texts created especially for home education. Unlike traditional texts, our books are not limited to a certain grade level, but are designed to adapt to any child's learning pace.
- You can focus your attention on producing your product by allowing us to develop and direct your marketing plans. Just tell us what you want, and we will make it happen.
- I can not only help you find that special house you will call home, but I can help you research a loan option that suits your financial situation.
- Why should you have to worry about arranging all of the details of your upcoming conference when my staff and I could pull together the entire event?
- I have written a proposal that outlines how my services can help your business grow financially in a short period of time.
- We at Doe Design can help you make your home even more lovely and livable for an affordable price.
Key Phrases
- allowing us to develop and direct your
- are seeking an organization to
- brought me in to speak to
- can evaluate your present arrangements
- can focus your attention on producing your product
- can help you research a loan option
- company has been successfully handling the
- company has been responsible for
- could save thousands of dollars annually on
- emphasis on products that
- have written a proposal that outlines how
- have a complete line of texts created especially for
- if you are aware of the success of
- just tell us what you want
- may know that it broke every sales record
- negotiated an agreement that reduced
- or you pay nothing for my services
- promise to reduce your costs
- set up new systems to improve your
- tie in perfectly with
- will fit nicely with the current enthusiasm for
- with the assistance of our
Sample Sentences
- John Doe and his wife have enjoyed tremendous success using our nontraditional texts.
- The Doe Corporation commented on our prompt service and courteous consultants. They couldn't believe how easy it was to contact our marketing staff.
- I know you have seen John and Jane's new home. Did you know that Doe Realty helped them realize their goal of building that home in only six months?
- John pulled me aside after we wrapped up his last conference and told me that he would like us to handle all future conferences, because we had attended to every detail.
- John was impressed with the financial strategies we showed him and was surprised to see the ways that we could help him stretch every dollar.
- Even though we only redesigned Jane's living room and dining area, she told us that she loves to come home to her improved house and that her home looks and feels completely different.
- John was pleased with the responsible way we handled his money.
- Your friend John appreciated our prompt and friendly service.
- Call your associate John Doe and ask him about his success with our services.
- We helped John Doe and feel confident that we can help you too!
Key Phrases
- appreciated the professional manner in which we handled
- appreciated our prompt and friendly service
- ask him about his success with our services
- because we had attended to every detail
- commented on our courteous consultants and prompt service
- could not believe how easy it was to contact our
- feel confident that we can help you, too
- have enjoyed tremendous success using our
- helped them realize their goal of
- hope that I will have an opportunity to
- it can work for you too
- it worked for John Doe
- pleased with the way that we handled his
- pulled me aside after we wrapped up
- saved thousands of dollars annually on his
- surprised to see the ways we could stretch every dollar
- told us that she loves to come home to
- told me that he would like us to handle all
- was impressed with the financial strategies we showed him
Sample Sentences
- We offer a no-risk free initial consultation. Why not give us a call at 555-5555?
- I will call you in a few days to discuss your options.
- I will drop by your office next week to answer any questions, and to show you our full line of copy machines.
- I want to discuss this matter with you further. How does lunch next Tuesday sound? I'll contact you later to confirm that date.
- I will call you in the near future to set up a time for your free estimate.
- I look forward to meeting with you. My secretary will call to set up an appointment.
- I will phone you by next Wednesday to discuss your order.
- I am confident that we can serve all of your custodial needs. Enclosed is my business card with our phone and fax numbers. If you don't have time to call me before the end of next week, I will call you.
Key Phrases
- am going to work on some preliminary
- ask him about the reunion we staged for him last month
- assume that I will hear from you this week
- check with John Doe in
- confident that we can serve all of your needs
- enclosed is my business card with our phone and fax numbers
- if you are interested in talking with someone who
- if I can first have a moment of your time
- look forward to meeting with you
- offer a no-risk free initial consultation
- please review the enclosed literature on my company
- set up a time for your free estimate
- suggested that the three of us get together
- think you will find what I have to offer is of great value
- want to discuss this matter with you further
- why not give us a call at
- will be in touch within two weeks
- will call you next week to set up an appointment to discuss
- will call you in a few days to discuss your options
- will drop by your office next week to answer any questions
- will make your reunion an unforgettable event
- will call you soon
- would enjoy continuing the discussion over lunch
- would be delighted to present a full proposal
- would be delighted to meet with you
Get Free Handcrafted Sales Letters
Get high-quality, manually written letters by experts at WriteExpress.com
