Special Appeal Letter Examples & Templates for Effective Fundraising
Letter #1: Triple Your Impact: Support [Organization Name]'s Family Crisis Center
Thank you for your past generosity towards our family crisis program. We have exciting news to share!
The [Retail Corporation Name] has offered a 3:1 matching grant until the end of July. Your donation will be tripled, bringing us closer to building the comprehensive Youth and Family Center.
This new center will provide essential resources and support for families in crisis. Donate $[Amount] or more today and help us create a brighter future for our community.
Letter #2: Urgent Appeal: Help Us Reach Our $100,000 Goal by [Date]
We're reaching out with an urgent appeal to raise $100,000 for [Specific Need]. This funding is critical to [Describe impact].
We know you care deeply about our mission. Please consider a special gift today to help us reach our goal and make a lasting impact.
Letter #3: Limited-Time Opportunity: Double Your Donation for [Cause]
For a limited time, your donation to [Organization Name] will be matched dollar for dollar by a generous donor. This means your impact will be doubled, making an even greater difference for [Cause].
Don't miss this chance to maximize your support. Donate today and help us achieve our goals.
Letter #4: Exclusive Invitation: Join Us for a Special Donor Appreciation Event
As a valued supporter of [Organization Name], you're invited to an exclusive donor appreciation event on [Date] at [Location].
Enjoy [Event Details] while learning more about our impact and future plans. This is a great opportunity to connect with other supporters and celebrate our shared commitment to [Cause].
RSVP by [Date] to secure your spot.
Letter #5: A Call to Action: Your Support is Needed Now More Than Ever
[Cause] is facing unprecedented challenges, and your support is crucial. Your donation will help us [Specific actions to address the challenge].
Every dollar counts. Please give generously today and help us make a real difference.
Letter #6: Be a Hero: Sponsor a Child in Need
For just $[Amount] per month, you can sponsor a child in need and provide them with access to education, healthcare, and basic necessities.
Your sponsorship will change a child's life and give them hope for a brighter future. Join our sponsorship program today and become a hero for a child in need.
Letter #7: Make a Lasting Impact: Include [Organization Name] in Your Estate Planning
By including [Organization Name] in your estate planning, you can leave a lasting legacy of compassion and support for [Cause].
Your planned gift will help us continue our vital work for generations to come. Contact us today to learn more about how you can make a planned gift and secure your legacy of giving.
Letter #8: Celebrate [Milestone]: Donate to Honor Our Progress
[Organization Name] is celebrating [Milestone]! This achievement is a testament to the dedication of our supporters and the impact of our work.
Help us commemorate this milestone and continue our progress by making a special donation. Your contribution will ensure that we can continue to serve our community and achieve even greater things in the future.
Letter #9: Emergency Appeal: Help Us Respond to [Crisis]
[Crisis] has left countless people in urgent need of assistance. [Organization Name] is on the ground providing [Specific Aid], but we urgently need your help.
Your emergency donation will provide immediate relief to those affected by this crisis. Please give generously today and help us save lives.
Letter #10: Invest in a Brighter Future: Donate to [Organization Name]'s Endowment Fund
The [Organization Name] Endowment Fund ensures long-term sustainability for our programs and services.
Your contribution to this fund will generate income that supports our mission for years to come. Invest in a brighter future for our community by making a gift to our endowment fund today.
Letter #11: A Special Appeal for Urgent Medical Needs
Our community is facing a critical health crisis. The recent outbreak of [Disease Name] has left many families struggling to afford necessary medical treatment. Your generous donation will directly support the purchase of life-saving medications, medical supplies, and essential care for those most affected. Every contribution, no matter the size, will make a significant difference in the lives of our neighbors. Together, we can overcome this challenge and ensure access to vital healthcare for all.
Letter #12: Empowering Education: A Special Appeal for Scholarships
Education is the key to a brighter future, but financial barriers prevent many talented students from pursuing their dreams. Your donation to our scholarship fund will empower deserving individuals to access quality education and unlock their full potential. By investing in education, you are investing in the future of our community. Join us in transforming lives and creating a more equitable society through the power of education.
Letter #13: Preserving Our Heritage: A Special Appeal for Historical Preservation
Our town's rich history is a treasure worth preserving. The [Historic Building/Landmark] is a symbol of our heritage, but it is in dire need of restoration. Your contribution will help us safeguard this iconic landmark for future generations to enjoy. By supporting our preservation efforts, you are not only preserving our past but also investing in the cultural identity and tourism potential of our community. Together, we can ensure that our history lives on.
Expert Tips
- Highlight urgency and time-sensitivity. Emphasize deadlines or limited-time opportunities to encourage immediate action.
- Offer incentives or recognition for special donations. Consider matching gifts, exclusive events, or personalized recognition for significant contributions.
- Share compelling stories and testimonials. Highlight the personal impact of donations on individuals or communities to create an emotional connection.
- Use strong visuals. Include impactful photos or videos to enhance the appeal of your message.
- Make it easy to donate. Provide clear instructions and multiple donation channels (online, mail, phone) to simplify the process.
Write Unique and Personalized Letters: A Step-by-Step Guide
Follow these simple steps to write your own fundraising letter effectively:
Sample Sentences
- We wanted to take a moment and thank all of you for being a part of our organization.
- We are truly grateful for the support you have given us in the past.
- Because of people like you, we are able to fulfill our mission.
- First, may we express to you our sincere thanks for your generous donations in the past.
- As you know, we receive no government money, so all of our funding comes directly from people like you--and we are very grateful for it!
- Mr. and Mrs. Thompson, we want to thank you for being longtime supporters of the Douglas Mitchell Foundation.
Key Phrases
- want to express our appreciation of your previous
- grateful for the aid you have provided
- very much appreciate your
- thankful for the support you
- thank you for your continued support of
- truly grateful for your past donations
- wouldn't be able to do this work without
- know that you make it possible
- your support to our cause has
- wish to convey to you our
- express our heartfelt thanks for
- appreciative of the support
- make it possible for us to fulfill
Sample Sentences
- Last year, because of support from people like you, we were able to purchase an additional 10,000 books for our school library.
- With the generous donations from the people of this community, we were able to more than double our capacity in order to care for more than 500 temporarily homeless individuals.
- Through the generous donations we've received over the last five years, we have sent more than 3,000 volunteers to help establish our program in more than 30 countries throughout the world.
- Most recently, we were able to send 100 high school children to the leadership convention in Chicago.
- In addition, we were able to send much-needed supplies to our sister school in Fairview.
- With your help, we were able to provide humanitarian aid to the more than 2,000 victims of the recent flooding that devastated our state last year.
- In the past couple of months, we have been able to provide shelter for an additional 200 battered women.
- Most important, with your help, we were able to provide funding for necessary renovations to our community hospital so that it could continue to provide care to the many patients that rely on its services each day.
Key Phrases
- last year we were able to
- because of money donated
- able to build more than 50 homes
- provided food to more than
- purchased equipment and supplies for
- sent books and other school supplies
- helped to reverse the devastating effects of
- in the past couple of months we have
- made great advances in the research
- raised more than $50,000 that went directly to
- during the last year we were able to
- saved more than 100 animals
- helped five families to
- last month we were able to
- nearing completion on the
- provided shelter for 25 children
Sample Sentences
- In order to meet this urgent need, we have set up an emergency fund at the local branch of Doe Bank.
- As you know, more than 100 families have lost their homes and their possessions, and some of them their livelihood.
- Because of the growing need, we are planning to expand the shelter to more than double its current capacity.
- Unless we act immediately, we will not be able to stop the construction.
- Every day that goes by puts more children at risk.
- In the wake of these natural disasters, more than 5,000 people have been left homeless.
- It has just come to our attention that, without immediate action, our local theater will be forced to close its doors.
- Many of you have probably heard that, because of a lack of funding, city officials are considering closing our local recreation center.
Key Phrases
- faced with an urgent need
- set up a special fund for
- are in immediate need of
- today we are in dire need of
- without immediate action, we won't be able to
- there are only 500 of this species left
- every day another 1,000 acres gets cut
- must take immediate action to stop
- three families that are without
- more than 20 patients who demand urgent
- every day that goes by
- have set up an Emergency Fund specifically for
- because of the most recent natural disaster
- have left us desperately under funded
- unless we act immediately
- before the end of the month, we must
- ask that you now help us by
- hope you can help us again by
- counting on your renewed support to
- can't allow any more young people like Sammy to
- without your help, more children could
- we need you
- can make an immediate difference by
Sample Sentences
- If this cause is as important to you as it is to me, will you contribute $100 today to help us save the theater?
- With your $300 donation, we can purchase food and other immediate necessities.
- If everyone who is a member of the conservation committee will donate $500, we can meet this current need.
- Please mail a donation today for $75.
- Would you be willing to send a check for $200 by the end of next week?
- We know that most people have many financial obligations, but even a donation of $30 would help us reach our goal.
- Will you commit today to make a difference by sending your check for $500?
- If you can help us by donating $50, $100, or more, we would truly appreciate it.
Key Phrases
- ask that you send a check for $50
- if you could mail a check for $100
- please send $25 immediately
- please mail your donation today
- send whatever you can
- even $30 would make a big difference
- could send $25 or $30
- every donation of $150 or more
- your donation of $75 will allow us to
- with your donation of $200 we can
- please send today a donation of
- could send $25, $50, or $75
- counting on you to make a donation of
- with $45 we can purchase the
- need to raise $40,000 by the end of the month
- asking for donations of $40 or more
- hope to raise $10,000 by the end of next week
- if you can help by donating $25
Sample Sentences
- With the money raised, we hope to give new hope to the disadvantaged elders of our community.
- More important, you'll know that you made a difference in the lives of a family that desperately needs your help.
- Please send your check today, and experience with me the joy that comes when we truly give of ourselves.
- To show our sincere thanks, we will send a gift certificate to Doe Restaurant to all those who donate to this cause.
- Show your support today, and let our veterans know how much we appreciate the sacrifices they make for us and our country.
- We want to honor all those who help in this effort, so all donors will be invited to a special recognition dinner.
- In return, your sponsored child will send a letter to you each month telling about the events in his or her life and keeping you informed of his/her progress and successes.
- All those who contribute to this effort will be recognized in a special press conference held by the mayor.
Key Phrases
- with your help
- we will be able to
- these special funds will allow us
- invited to the dedication ceremony
- hope you'll attend our recognition dinner
- as a token of our appreciation
- send a pair of complimentary tickets
- will make a difference in our community
- please wear your pin with pride
- change the lives of the people who
- include your name in our quarterly magazine
- recognize you at a special
- send you a free T-shirt
- know that you contributed
- know that you made a real difference
- feeling you'll get when you think of
- sure you'll appreciate knowing
- happy to recognize you
- include your name in our newsletter
- making a special plaque
- please come to a special performance
- offer a free gift
- no feeling quite like
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